Xtep yatalisya chiyobwedo chakusaanguna chabantu bakuEzhiya
Chipya Busena bwa XRC bwakajalulwa ku Singapore's Kallang Wave Mall, kusanganya zibelesyo, zilengwa abukkale
SINGAPORE, Mukubwe Kaangala 20, 2025 — Xtep, inkamu yazisani zyakusobana zyaku China, yakajula chiyobwedo chayo chakusanguna muEzhiya kuSingapore's Kallang Wave Mall. Kwiinda buyo busena bwakusambalila zintu, chiyobwedo chipya chileta antoomwe zibelesyo zyakuchijaana zibeleka obotu amasena aabantu boonse kuti chipange busena bwabasikuchijaana bamumo, kakuli zitondezyo zikkomanisya antoomwe azitondezyo zyamisyobo yiindene-indene zipa zintu zyakuchijaana zyiingi. Alimwi chilapa milimu iilyaabide kuli basikubalika bacibwene, kubikkilizya amisobano ya marathon, nkambi zyakuyiisya, ziiyo zyakuyiisya, antoomwe amapulogilamu aabasikubalika. Kasololelwa anzila yayo yakuti "Basikubalika bacibwene balasungwaazya basikubalika banji," Xtep iyanda kugwasya boonse bobile basikubalika bacibwene ibagwasya kutondezya bubotu bwazintu nzyobapanga, alimwi abaabo batalika alimwi abaabo bayandisya kuzuza.
Singapore ilijisi zilengwa zyakuchijaana zisumpukide, zigwasyilizyigwa a kkalenda libotu lyazisobano zyanyika yoonse. Kweelana a Sport Singapore (SportSG), kuchijaana akuchijaana zili akati kazintu zipati zyakunyanyaasya mubili muchisi, zyeendelezyegwa azintu zilimbuli Standard Chartered Singapore Marathon—eeyo iikwela bantu bainda ku 50,000 bamucisi abazwa kulizimwi nyika amwaka—akukomena kwakubalikila kwabantu. Kabelesya luyandisisyo oolu, Xtep yakatalisya Xtep ili mukubalika Sitolo ya Club (XRC) muchisi. Yakabambilwa kuti ibe busena bwakusambalila antoomwe abwabantu boonse, XRC iyoobamba nkamu zyabantu, ziiyo zyakuyiisya, antoomwe azintu zyabamwi, kupa zyakusama zyakusobana zyabasikusobana alimwi azyakusama zyaandeene-andeene zyakuyiisya akusama abuzuba. Basikubalika balakonzya kuskena QR code kuti banjile mu XRC kuti bajane zintu zilibedelede azintu nzyobajana.
Kusekelela kujalula, Xtep yakabamba "XRC RUN" muswaangano wakutalisya. A 6:30 mafwumofwumo mu September 20, basikubalika bainda ku 200 bakabungana anze aachintoolo kuti bazuzikizye bantu boonse. Basikunjila bakazwa mumakwebo aasiyene, kubikkilizya amali, tekinoloji, alwiiyo, mpawo bakabalika kabasamide zikobela zya Xtep munzila yakali kwiinda mulonga wa Kallang, mpawo wakapa munzi mubotu. Kubalika ooku kwakatondeezya manguzu aabantu bazwa kuSingapore akujatana kwa Xtep. Nikwakamana kuzuza, basikubalika bacibwene bakatambwa kumuswaangano wakulumbaizya 160X 7.0 Champion Collection, ooko nkobakasola nsamngu zipya zyakubalika zya carbon-plate mpawo bakatola lubazu mumiswaangano yakubandika. Bantu biingi bakatola lubazu bakaamba kuti luzibo lwakabagwasya kusala zyakusama kabotu akulumba lugwasyo lwabasikubalika lwa Xtep.
Sitolo yachibunga chakuchijaana nchintu chimwi cha Xtep nchakusoleka kuswaanganya kuchijaana kwabasyaazibwene akutola lubazu kwabuzuba abuzuba. Chiyanda kuba busena ooko basikubalika nkobakonzya kujana zibelesyo, kutambula busolozi, kwaabila luzibo, akulimvwa kugwasigwa muchiindi choonse chalweendo lwabo lwakubalikila.
Aatala a XTEP
Kabunga ka XTEP, kamwi kabantu basololela Chitondezyo chaZisobanos muChina, yakatalisyigwa mu 1987 mpawo yakatalisyigwa mbuli zyina lya XTEP mu 2001. Kabunga kakabikkwa a Hong Kong Stock Exchange mu June 3, 2008 (01368.hk). Mu 2019, Kabunga kakatalisya nzila zyabo zyanyika yoonse, akuswaanganya Saucony, Merrell, K•SWISS, antoomwe a Palladium kuti babe kabunga kasololela muzisobano zyanyika yoonse kajisi zitondezyo zyazisobano zyiingi. Kuti ujane zyiingi aatala a XTEP, twalomba kuti uswayidehttps://www.globalxtep.com/