
Building the Run: Xtep Charts a New Community Ecosystem in Southeast Asia

Xtep-Athletes Sweep Full Marathon Podiums at Techcombank Ho Chi Minh City International Marathon

As Strategic Technical and Exclusive Apparel Sponsor, Elite Roster of 8 Xtep Athletes Dominates Podium at Standard Chartered Hanoi Marathon 2025
HANOI, November 10, 2025 – On November 9, Xtep's elite athletes delivered an outstanding performance at the Standard Chartered Heritage Marathon Hanoi 2025, with Duber Abdisa Teshome claiming the men's marathon title in 02:21:57 and Lema Alemitu Ajema leading a women's podium sweep with her winning time of 02:40:27.

Xtep Launches Inaugural X-RUN CAMP for The Standard Chartered Heritage Marathon Hanoi in Vietnam
Hanoi, October 19, 2025 —As the strategic technology partner and exclusive gear sponsor of The Standard Chartered Heritage Marathon Hanoi, Xtep proudly supported the official launch of the SCHM X-RUN CAMP, held on October 19, 2025. Co-hosted by Xtep and Standard Chartered, the camp commenced at 5:00 a.m. at Hoang Mai Stadium.

Xtep Launches 1st Asian Running Club Store
SINGAPORE, September 20, 2025 — Xtep, a leading Chinese performance sportswear brand, has opened its first running club store in Asia at Singapore's Kallang Wave Mall. More than a typical retail outlet, the new store brings together high-performance running gear and community spaces to create a hub for local runners, featuring immersive displays and multi-category presentations that offer a full range of running products. It also provides dedicated services for professional runners, including marathon events, training camps, coaching sessions, and pacer programs. Guided by its strategy of “Professional runners influence mass runners,” Xtep aims to serve both competitive elite runners who help prove product excellence, as well as beginners and running enthusiasts.

Xtep Hosts 10KM TIME TRIAL in Malaysia: 1,030 Elite and Mass Runners Pursue Personal Bests
Leading professional sportswear brand Xtep hosted a mass-participation "10KM TIME TRIAL" race in Penang, Malaysia on August 17th, with He Yong claiming victory in the Elite Category with a time of 34:29 and Ang Chee Yiang winning the Mass Category in 39:38.

Xtep's First Elite Runner Program Nears Application Deadline: Professional Running Gear to Power PB Breakthroughs
Xtep, a leading Chinese performance sportswear brand, announces that applications for its inaugural global Elite Runner Program will close on July 14. The first edition of the program kicks off at Shenyang Marathon in China on September 14, offering elite runners worldwide exclusive access to premier marathons.

Xtep Hosts Q1 2026 Product Preview, Showcasing Sportswear Engineered for Global Performance and Lifestyle Markets
From June 20 to 26, Xtep hosted its Q1 2026 Product Preview in Jinjiang, Fujian province, rolling out a portfolio of new sportswear across six core categories: Running, Training, Outdoor, Basketball, Lifestyle, and Fashion. The presentation underscores Xtep’s continued focus on delivering versatile performance and style solutions for both athletic and everyday wear.

XTEP Sponsors Vietnamese Top Runner Phạm Thị Hồng Lệ to Win VnExpress Marathon Ha Long 2025, Demonstrating Brand Strength and Professionalism


