Xtep inanena kuti ndalama zomwe zinapezeka pachaka cha 2023 zinali zosweka kwambiri ndipo ndalama zomwe zinapezeka m'gulu la masewera aukadaulo zinali pafupifupi kuwirikiza kawiri.
Pa 18 Marichi, Xtep idalengeza zotsatira zake zapachaka za 2023, ndipo ndalama zomwe amapeza zidakwera ndi 10.9% kufika pa RMB14,345.5 miliyoni. Phindu lomwe limachokera kwa eni eni eni eni a Kampaniyo lidakweranso kwambiri pa RMB1,030.0 miliyoni, kuwonjezeka kwa 11.8%. Mabizinesi aku China adapereka mphamvu zolimba. Ndalama zomwe zimapezedwa mu gawo lamasewera aukadaulo zidakwera pafupifupi kawiri ndipo Saucony ndiye mtundu woyamba watsopano kupeza phindu. Ndalama zomwe zimapezedwa mu gawo la masewera ku China zidakweranso ndi 224.3%.
Bungwe lapereka lingaliro la gawo lomaliza la HK8.0 cents pa Gawo lililonse. Pamodzi ndi gawo lapakati la HK13.7 cents pa Gawo lililonse, chiŵerengero cha malipiro a gawo la chaka chonse chinali pafupifupi 50.0%.
ZOTSUTSA: Xtep yachititsa msonkhano wa “321 Running Festival cum Championship Running Shoes Exactment Launch Conference”
Pa 20 Marichi, Xtep idagwirizana ndi China Athletics Association kuti ichite nawo mpikisano wa "321 Running Festival Championship". Nsapato Zothamanga Msonkhano Woyambitsa Zamalonda” ndi kukhazikitsa mphoto za “New Asian Record” kwa othamanga aku China kuti awalimbikitse kukwaniritsa miyezo yapadziko lonse pantchito zawo zamasewera. Cholinga cha Xtep ndikulimbitsa chilengedwe chothamanga kudzera mu njira yopangira zinthu zapamwamba kwambiri, kuti alimbikitse thanzi la anthu onse ndikupereka chithandizo chaukadaulo kwa anthu ambiri aku China.
Pamsonkhano woyambitsa malonda, Xtep idawonetsa nsapato zake zothamanga za "360X" zomwe zili ndi ukadaulo wachitatu wapamwamba. Ukadaulo wa "XTEPPOWER", wophatikizidwa ndi mbale ya T400 carbon fiber, umathandizira kuyendetsa bwino komanso kukhazikika. Ukadaulo wa "XTEP ACE" womwe umaphatikizidwa mkati mwa chidendene umatsimikizira kuyamwa bwino kwa shock. Kuphatikiza apo, ukadaulo wa "XTEP FIT" umagwiritsa ntchito database yayikulu ya mawonekedwe a phazi kuti apange nsapato zothamanga zomwe zimapangidwa kuti zigwirizane bwino ndi mawonekedwe a mapazi a anthu aku China.
ZOPANGIRA: Xtep yatulutsa nsapato ya basketball ya “FLASH 5.0”
Xtep idayambitsa nsapato ya basketball ya "FLASH 5.0" yomwe imalonjeza osewera kukhala opepuka kwambiri, opumira bwino, olimba, komanso okhazikika. Polemera 347g yokha, mndandandawu uli ndi kapangidwe kopepuka komwe kamachepetsa kwambiri ntchito ya osewera. Kuphatikiza apo, nsapatoyi ili ndi ukadaulo wapakati pa "XTEPACE" kuti ichotse bwino kugwedezeka ndikupereka kubwereza kodabwitsa kwa 75%. "FLASH 5.0" imagwiritsanso ntchito kuphatikiza kwa TPU ndi mbale ya kaboni pakupanga kwapansi, kuletsa osewera kutembenuka m'mbali ndi kuvulala kopotoka.
ZOPANGIRA: Xtep Kids adagwirizana ndi magulu aukadaulo aku yunivesite kuti akhazikitse "A+ Growth Sneaker"
Xtep Kids yagwirizana ndi Shanghai University of Sport ndi Yilan Technology Team ya Tsinghua University kuti iwonetse "A+ Growth Sneaker" yatsopano. M'zaka zitatu zapitazi, Xtep Kids yagwiritsa ntchito ma algorithms a AI kuti asonkhanitse deta molondola, kusanthula zochitika zamasewera a ana, ndikuzindikira zoopsa zomwe zingachitike, zomwe zimapangitsa kuti pakhale Nsapato za Masewera zomwe zimagwirizana bwino ndi mawonekedwe a mapazi a ana aku China. Zipangizo zomwe zimagwiritsidwa ntchito mu "A+ Growth Sneaker" zasinthidwa kwambiri, zomwe zimapangitsa kuti zikhale zosavuta kuyamwa, kupuma bwino, komanso kukhala zopepuka.
Kapangidwe kake kokulirapo ka chidendene chakutsogolo kamachepetsa mwayi wa hallux valgus pomwe chidendenecho chili ndi mawonekedwe awiri a TPU a madigiri 360, ndikuwonjezera kukhazikika kwa nsapato ndi 50% kuteteza bondo kuti achepetse kuvulala pamasewera. Chidendene chanzeru chopangidwa ndi parameter chimapereka kugwira bwino kwa 75%. Patsogolo, Xtep Kids ipitiliza kugwira ntchito ndi akatswiri amasewera kuti apereke zovala zamasewera zaukadaulo komanso mayankho kwa ana aku China.
