I-Xtep ibike ukuthi imali engenayo ephule amarekhodi emiphumeleni yonyaka ka-2023 futhi imali engenayo yesigaba sezemidlalo zobungcweti icishe yaphindeka kabili
Ngomhlaka-18 Mashi, i-Xtep yamemezela imiphumela yayo yonyaka ka-2023, imali engenayo ikhuphuke ngo-10.9% yaya phezulu kunanini ngaphambili ku-RMB14,345.5 million. Inzuzo ebangelwa abanikazi bamasheya abavamile beNkampani nayo ifinyelele phezulu kakhulu ku-RMB1,030.0 million, okuwukwenyuka ngo-11.8%. Ibhizinisi lase-Mainland China lilethe ukuqina okuqinile. Imali engenayo yesigaba sezemidlalo yobungcweti icishe yaphindwe kabili kanti i-Saucony iyibhrendi yokuqala entsha ukuthola inzuzo. Imali engenayo yesigaba se-Athleisure e-Mainland China nayo ikhuphuke ngo-224.3%.
IBhodi iphakamise isabelo sokugcina samasenti angu-HK8.0 ngeSabelo ngalinye. Kanye nesabelo sesikhashana samasenti angu-HK13.7 ngeSabelo ngalinye, isilinganiso sokukhokha isabelo sonyaka wonke sasicishe sibe ngu-50.0%.
IMIPHUMELA: I-Xtep ibambe ingqungquthela ethi “321 Running Festival cum Championship Running Shoes Product Launch Conference”
Ngomhlaka-20 Mashi, i-Xtep yabambisana ne-China Athletics Association ukusingatha i-"321 Running Festival Championship" Izicathulo Zokugijima "Ingqungquthela Yokwethulwa Komkhiqizo" kanye nokusungula imiklomelo ethi "New Asian Record" yabadlali baseShayina ukuze babakhuthaze ukuthi bafinyelele amazinga omhlaba emizamweni yabo yezemidlalo. I-Xtep ihlose ukuqinisa uhlelo lokusebenza ngokusebenzisa i-matrix yomkhiqizo eyinkimbinkimbi kakhulu, ukuze kukhuthazwe impilo yomphakathi futhi kunikezwe ukwesekwa kwemishini yobungcweti kubantu abaningi baseShayina.
Ngesikhathi somhlangano wokwethulwa komkhiqizo, i-Xtep ibonise isicathulo sayo sokugijima se-"360X" carbon fiber plate esihlanganiswe nobuchwepheshe obuthathu obuphambili. Ubuchwepheshe be-"XTEPPOWER", obuhlanganiswe ne-T400 carbon fiber plate, buthuthukisa ukushukuma nokuzinza. Ubuchwepheshe be-"XTEP ACE" obuhlanganiswe ne-midsole buqinisekisa ukumuncwa okuphumelelayo kokushaqeka. Ngaphezu kwalokho, ubuchwepheshe be-"XTEP FIT" busebenzisa isizindalwazi esibanzi sokuma kwezinyawo ukudala izicathulo zokugijima eziklanyelwe ngqo ukuhambisana kangcono nokuma kwezinyawo zabantu baseShayina.
IMIKHIQIZO: I-Xtep yethule isicathulo sebhasikidi se-“FLASH 5.0”
I-Xtep yethule isicathulo sebhasikidi i-“FLASH 5.0” esithembisa abadlali isipiliyoni esingakaze sibonwe sokukhanya, ukuphefumula, ukuqina, kanye nokuzinza. Njengoba sinesisindo esingu-347g kuphela, lolu chungechunge lunesakhiwo esilula esinciphisa kakhulu umthwalo ongokomzimba kubadlali. Ngaphezu kwalokho, lesi sicathulo sihlanganisa ubuchwepheshe be-“XTEPACE” midsole ukuze simunce ngempumelelo ukushaqeka futhi sinikeze ukubuya okumangalisayo okufika ku-75%. I-“FLASH 5.0” isebenzisa futhi inhlanganisela ye-TPU kanye ne-carbon plate ukuze iklanywe ngendlela edlulayo, ivimbele abadlali ekuphendukeni eceleni kanye nokulimala okusontekile.
IMIKHIQIZO: I-Xtep Kids ibambisene namaqembu obuchwepheshe baseyunivesithi ukwethula i-“A+ Growth Sneaker”
I-Xtep Kids ihlanganyele ne-Shanghai University of Sport kanye ne-Yilan Technology Team yase-Tsinghua University ukwethula i-“A+ Growth Sneaker” entsha. Eminyakeni emithathu edlule, i-Xtep Kids isebenzise ama-algorithms e-AI ukuqoqa idatha ngokunembile, ukuhlaziya izimo zemidlalo zezingane, nokuhlonza izingozi zokulimala ezingaba khona, okuholele ekutheni Izicathulo Zezemidlalo ezifanela kangcono ukuma kwezinyawo zezingane zaseShayina. Izinto ezisetshenziswe ku-"A+ Growth Sneaker" ziye zathuthukiswa ngokuphelele, zinikeza ukumuncwa okuthuthukisiwe, ukukwazi ukuphefumula, kanye nezici ezilula.
Umklamo obanzi wesoli yangaphambili unciphisa amathuba okuba ne-hallux valgus kuyilapho isithende sinesakhiwo se-TPU esiphindwe kabili esingu-360-degree, okwandisa ukuqina kwezicathulo ngo-50% ukuvikela iqakala ukunciphisa ukulimala kwezemidlalo. Isoli yangaphandle ehlakaniphile enezici inikeza ukubamba okuthuthukisiwe okungu-75%. Ukuqhubekela phambili, i-Xtep Kids izoqhubeka nokusebenzisana nochwepheshe bezemidlalo ukuletha izingubo zemidlalo zobungcweti kanye nezixazululo zezingane zaseShayina.
