Gahunda ya mbere ya Xtep y'abasiganwa b'abahanga iri hafi kugera ku itariki ntarengwa yo gusaba: ibikoresho byo kwiruka by'umwuga bitanga umusaruro mu gutera imbere PB

Xtep, ikigo gikomeye cy’imyenda ya siporo mu Bushinwa, gitangaza ko ubusabe bwa gahunda ya mbere y’abasiganwa ku maguru ku isi ya Elite Runner buzarangira ku ya 14 Nyakanga. Icyiciro cya mbere cy’iyi gahunda kizatangira muri Shenyang Marathon mu Bushinwa ku ya 14 Nzeri, giha abasiganwa ku maguru b’abahanga ku isi uburenganzira bwo kwiruka marato ya mbere.

Iyi gahunda iha abakinnyi bo ku rwego rw'isi amahirwe adasanzwe yo gukurikirana imikino myiza (PBs) muri marato za mbere. Uretse ibi, Xtep ishyigikira abakinnyi b'abahanga itera inkunga imyenda n'inkweto byo mu rwego rwa Xtep byo mu rwego rwa kinyamwuga, kandi ikishyura amafaranga yo kwinjira n'amacumbi. Abitabiriye batoranyijwe bazahabwa kandi urugendo rudasanzwe muri Xtep Innovation Center kugira ngo birebere ikoranabuhanga rigezweho rikoresha inkweto zo kwiruka zigezweho. Iyi gahunda igamije guha abakinnyi b'abahanga urubuga n'ibikoresho kugira ngo bagere ku ntambwe nziza za PB no kumenyekana cyane. Inateza imbere umubano hagati y'abakinnyi bakomeye mu gusangira ubunararibonye. Nyuma ya Shenyang Marathon, iyi gahunda izakomeza n'izindi marato eshatu zikomeye mu Bushinwa: Taiyuan (21 Nzeri), Xi'an (19 Ukwakira), na Changsha (26 Ukwakira).

Uretse guha imbaraga abakinnyi b’abahanga, Xtep yemera ko ishingiro ry’umuryango w’abiruka riri mu isano—ukuri kwapimwe n’ubushakashatsi mpuzamahanga bwerekana ko 74% by’abiruka bashyira imbere umubano n’abandi iyo birukanye n’abandi (World Athletics, 2022). Kugira ngo bahaze ibi byose—kuva ku bahanga mu gushakisha amateka kugeza ku bakunda akarere— Porogaramu ya XRC ihuza inkingi enye z'ingenzi:

• Gahunda y'abakinnyi b'abahanga: Mu gutumira abasiganwa b’abahanga ku isi yose ngo bahatanire muri marato ya mbere mu Bushinwa, Xtep ishyigikira mu buryo butaziguye kwihuta kwabo no kugaragaza umwuga wabo, binyuze mu gutera inkunga ibikoresho byo mu rwego rwo hejuru kugira ngo bongere imbaraga mu kugera ku bibuga by’amasiganwa.
• Gahunda ya Podium y'Akarere: Xtep iha abasiganwa b’abahanga ibikoresho byo gusiganwa by’umwuga kugira ngo bahatanire muri marato mpuzamahanga yemewe n’akarere cyangwa iy’isi, ibi bikaba bituma bemererwa kubona bonus ya Xtep yatsinze agahigo.
• Inkambi ya X-RUN: Gutanga ubujyanama bw'umwuga n'amahugurwa ateguye neza kugira ngo bifashe abakinnyi mu gihe cyo kwitegura amarushanwa.
• Ibikorwa bya XRC: Guteza imbere abaturage binyuze mu bikorwa byo kwiruka bishimishije, kwiruka mu baturage bose, no gusangira ubumenyi.

Muri ubwo buryo, Xtep ikomeje gushyira mu bikorwa ingamba zayo zo gukura ku rwego mpuzamahanga nk'umuterankunga wemewe w'imyenda ya Marato ya Hanoi izabera muri Vietnam muri uku kwezi k'Ugushyingo, ibi bikaba bishimangira ko yiyemeje ku isoko rya Aziya y'Amajyepfo y'Uburasirazuba. Abategura iri rushanwa ubu barimo gushaka abasiganwa bemewe, hamwe n'amakuru arambuye ku ngando yihariye y'imyitozo izatangazwa mu Kwakira. Abitabiriye bashobora gukurikirana amakuru ajyanye n'iri rushanwa, harimo n'urubuga rwayo rwa Facebook (@Standard Chartered Hanoi Marathon - Heritage Race) na Iposita yo gushaka abakozi ba Pacer

Binyuze muri gahunda ya XRC, Xtep irimo kubaka urubuga rwo kwiruka rukora neza, rufasha abakinnyi b’abahanga, ruhuza abiruka buri munsi, kandi rufatanya n’amasiganwa ku isi yose. Mu guhuza amarushanwa n’abaturage, imyitozo n’amasiganwa, ndetse no guhuza Ubushinwa n’isiganwa ku isi, Xtep irimo gufasha mu kugena ahazaza h’uyu mukino. Mu kureba imbere, iki kigo gikomeje kwibanda ku guteza imbere umuco wo kwiruka ku isi binyuze mu bicuruzwa bishingiye ku mikorere myiza na serivisi zigezweho zo kwiruka.

Ku bijyanye na XTEP

Itsinda rya XTEP, rimwe mu matsinda akomeye Ikirango cya Siporos mu Bushinwa, yashinzwe mu 1987 ishingwa ku mugaragaro nk'ikirango cya XTEP mu 2001. Iri tsinda ryashyizwe ku rutonde rw'imigabane muri Hong Kong ku ya 3 Kamena 2008 (01368.hk). Mu 2019, iri tsinda ryatangije ingamba zaryo ku isi, rishyiramo Saucony, Merrell, K•SWISS, na Palladium kugira ngo ribe itsinda rikomeye mpuzamahanga rya siporo rifite ibirango byinshi bya siporo. Kugira ngo umenye byinshi kuri XTEP, surahttps://www.globalxtep.com/