Kwakha Umgijimo: I-Xtep Ishada I-Ecosystem Lesha Yemmango eNingizimu-mphumalanga ye-Asia
I-JAKARTA ne-Kuala-LUmpur, mhla tinge-20 Indlovana, 2026 — Umkhicito wetimphahla tetemidlalo tekusebenta emhlabeni wonkhe i-Xtep Group ivule kunwebeka kwayo kwa-2026 eNingizimu-mphumalanga ye-Asia ngekucala kwema-hub lamasha, lacondziswa lwati eJakarta naseKuala Lumpur. Ngetulu kwekuvulwa kwekutsengisa nje, lokwetfulwa kumele kusebenta kwemasu e-Xtep lehlanganisiwe yekugijima kwemvelo kulesifundza. Lendlela yemvelo yentiwe ngenhloso njengendlela yekuticinisa: kusebentisa emapulatifomu edijithali kute kugcugcutelwe futsi kufinyelelwe, kugucula leyo nshisekelo ibe tintfo letibonakalako, letigcile emmangweni tekutsengisa, kanye nekuhlakulela lisiko lelitinikele leliphehla kuhlanganyela lokuchubekako kuto tonkhe tindlela. Ngule modeli levaliwe-lehlanganisa ngaphandle kwemthungo umtselela we-inthanethi, kucwiliswa ngaphandle kwe-inthanethi, kanye nekuba ngumuntfu wemmango-lokubeka i-Xtep yekukhula lokusimeme njengobe yakha inethiwekhi lecinisekile lesebentako eNingizimu-mphumalanga ye-Asia.
Tikhungo Tesipiliyoni Semkhicito we-XTEP tetfulwa ngalokusemtsetfweni e-Indonesia naseMalaysia .
Kukhuliswa kwemasu e-Xtep kuthepha ngco ekukhuleni lokujulile kwekugijima kweNingizimu-mphumalanga ye-Asia, kushintja lokuniketwa emandla ngekujulisa kucaphela kwemphilo. Kucinisa simo sayo njengemdlalo lothandwa kakhulu e-Indonesia, kugijima kutsandvwa ngu 60.6% wemmango, ngekuya kweluhlolo lwa 2025 lwemcwaningi wendzawo Kedai Kopi. Sikali sekubandzakanyeka kulesigodzi sitsatfwe ngalokucacile eMalaysia, lapho khona umncintiswano lomkhulu waseKuala Lumpur Standard Chartered Marathon wadvonsa khona bahlanganyeli labangu-42,000 nga-2025.
2026 Xiamen Marathon Kugijima Sikhundla Seticatfulo
Tinsita telusuku: Joyrun
Ibekwe ekuhlanganeni kwalolutsandvo lwemmango kanye nekusebenta kwebungcweti, tindzawo letinsha tekutsengisa te-Xtep tibuka likusasa lelihlukahlukene kakhulu njengetindzawo tekugijima letiphelele. Lokutinikela ekukhonteni wonkhe umgijimi kucinisekiswa etiteji temhlaba letihamba embili kakhulu. Ku-2026 Xiamen Marathon, umjaho we-World Athletics Platinum Label, i-Xtep ikhombise buholi bayo bemishini ngekuba sicatfulo sekukhetsa ku-60.1% webantfu labasetulu labacedza emahora lamatsatfu lasetulu kanye na-45.1% wabo bonkhe lababambe indzaba. Titolo tale brand takhiwe kutsi tihumushe lokusebenta kwemzila lokufakazelwe kube bungcweti lobufinyelelekako, kuniketa bagijimi luhla loluphelele lwegiya lebungcweti lelilanga lemjaho nangale kwaloko.
Kute lelihumusho liphelele, i-Xtep yenta lisu layo lekutsi “Kutsintsa Bantfu Ngekusebentisa Bucwepheshe” ngekusebentisa imodeli lehlanganisiwe ye “Kutsengisa + Ummango”. Lendlela ihamba ngetulu kwekutsengisa kwesintfu ngekuhlanganisa kukholelwa kwekusebenta kwe-elite nekuhlangenwe nako kwemmango lokufinyelelekako, kubeka i-Xtep njengemlingani lowetsembekile loletsa kuhlanganyela kwelizinga lebungcweti kuloluhambo lwawo wonkhe umgijimi.
Njengesinyatselo lesibonakalako sekugcwalisa lokubambisana, sehluko se-Xtep sa-2026 saseNingizimu-mphumalanga ye-Asia sitawubona tinyatselo tayo letilandzelako letibalulekile: kuvulwa lokukhulu kwemkhumbi wayo wekucala wase-Indonesia eJakarta ngaJanuwari 22, kulandzelwe kwetfulwa ngalokusemtsetfweni kwesikhungo semkhicito waseKuala Lumpur ngaMabasa. Lokuvulwa kutawuphawulwa luchungechunge lwekugijima kwemmango kanye nemisebenti yekutibandzakanya, lapho khona kuhlanganyela kutawuphindze kukhuliswe yi-10KM TIME TRIAL letinikele lehlelwe eMalaysia ngaMabasa. Hlala ubukele njengobe i-Xtep ichubeka nekujulisa tibopho tayo nemmango logijimako.