I-XTEP isungula indawo yokugijima e-Johor Bahru nge-Flagship etja ne-Youth Sports Empowerment Initiative

Iqhutshwa mkhankaso wephasi loke othi "VUMELA UKUGIJIMA KUTHOMA", umnyanya wokuvula uhlanganisa ndawonye abajameli bakaRhulumende weNarha nabagijimi abaphezulu abavela e-Malaysia ne-Singapore. Isikhala sihlanganisa ithekhnoloji yokugijima ephezulu, ukwabelana kwabadlali kanye namahlelo wabantu abasezingeni eliphasi ukukhulisa indawo yokugijima ye-Malaysia eSewulapumalanga ye-Asia.

JOHOR BAHRU, mhlana ali-1 kuNobayeni 2026 — I-XTEP International iveze ngokusemthethweni isitolo sayo esitjha esiphezulu esisebenzako e-Mid Valley Southkey, e-Johor Bahru, okutshwaya ukuthuthukiswa okukhulu kwamandla weenkonzo zesifunda kanye ne-ecosystem yezemidlalo yendawo eSewulapumalanga ye-Asia. Ihlelwe kuhle esangweni eliqakathekileko lokuwela imingcele elihlanganisa i-Malaysia ne-Singapore, umkhumbi omutjha usebenzela abagijimi bendawo abangaphezu kwe-100,000 baseningizimu ye-Malaysia ngemitjhini yokugijima epheleleko kanye nokusekelwa kwezemidlalo.

I-Xtep esemthethweniI-ly ivula isitolo sayo esitjha esiphezulu esiphezulu e-Mid Valley Southkey, e-Johor Bahru, ukuqinisa ukuhleleka kwesikhathi eside kwebhrendi kanye nokuthuthukiswa kwe-ecosystem yokugijima ngaphetjheya kwemingcele eSewulapumalanga ye-Asia. Ukusuka ngesinceleni ukuya ngesidleni:

1. UNom. Feng Peiyou, I-Xtep igijima Inxusa & Umnikazi weRekhodi yeNarha yeMarathoni yamadoda we-China
2. U-YB Puan Nadhirah Afiqah binti u-Datuk Abdull Rahim, iSekela likaSihlalo, iKomidi ePhetheko ye-Johor State for Youth and Sports, Entrepreneur Development & Cooperatives
3. UNom. Wang Qiang, uMsekeli kaMengameli weSistimu yeBhrendi ye-XTEP Group Headquarters
4. U-YB Teo Nie Ching, isekela likaNgqongqotjhe wezokuThintana
5. U-Dato' Sri Daniel Chiang, uSekela-Sihlalo oPhetheko we-Bonia Corporation Berhad kanye no-CEO we-Group & Director of Xtep Malaysia
6. UKkz. Rennie Lee, isekela lika-CEO (i-Retail) le-IGB REIT
7. U-Dr William Wu, umphathi omkhulu we-XTEP Global Running Development Center
8. UNom. Mao Yukang, umphathi omkhulu we-XTEP Malaysia

Umdlali we-XTEP ophezulu u-Feng Peiyou uhlanganyela emkhankasweni othi "One-Day Store Manager" kanye nomtholampilo wokugijima, wabelana ngesipiliyoni samambala sokugijima begodu asekela ithekhnoloji yokugijima ephezulu ye-XTEP yabagijimi bendawo be-Malaysia. Ukusuka ngesinceleni ukuya ngesidleni:

1. I-Kuala Lumpur Standard Chartered Marathon (KLSCM) 2026, i-Marathon I-Malaysian Men Veteran, owesithathu, u-Nelson Heng
2. I-KLSCM 2026, i-Half Marathon I-Malaysian Women Veteran, yesi-3, u-Angel Tang
3. U-Feng Peiyou, uNxusa lokugijima le-XTEP noMnikazi weRekhodi leNarha le-China's Men's Marathon
4. Umnqobi we-KLSCM 2026 Marathon we-Malaysian Men Veteran, u-Peter Tay

Ngaphasi komkhankaso womkhiqizo wephasi loke "VUMELA UKUGIJIMA KUTHOME", uchungechunge lokuvula lwamalanga amabili lwethula imisebenzi emi-3 enomthelela omkhulu wendawo, okufaka hlangana umkhankaso womphathi wesitolo welanga linye, iseshini yokwabelana ngomtholampilo wokugijima, kanye nokuzibandakanya kwabagijimi bomphakathi ngaphandle kwe-inthanethi. Umnyanya omkhulu wokuvula bewubanjwe ngu-YB Teo Nie Ching, iSekela likaNgqongqotjhe wezokuThintana, u-YB Puan Nadhirah Afiqah binti u-Datuk Abdull Rahim, iSekela likaSihlalo, iKomidi ePhetheko yeLutjha nezeMidlalo ye-Johor State, ukuThuthukiswa kwamaBhizinisi namaKoperativu, uburholi obuphezulu be-XTEP, nabalingani abaphezulu bezamabhizinisi u-Feiyo Peung. Ngesikhathi somcimbi wangaphakathi esitolo, u-Feng Peiyou wethula isikhumbuzo sezandla kanye nezicathulo zakhe zokugijima ezitlikitliweko, okuragela phambili nokusekela ukuzibophelela kwesikhathi eside kwe-XTEP ekuthuthukiseni isiko lokugijima e-Malaysia yoke. Umnyanya lo utjengise ngokuzeleko amandla wethekhnoloji yokugijima ye-XTEP nokuzibophelela okungapheliko ekukhuliseni isiko lokugijima lendawo.

I-XTEP inikela ngeempahla zemidlalo ezibiza i-RM20,000 ku-MAJLIS SUKAN NEGERI JOHOR, ikhuthaza ukuthuthukiswa kwezemidlalo ebantwini abasezingeni eliphasi begodu ikhulise amathalenta wezemidlalo asematjha e-Malaysia. Ukusuka ngesinceleni ukuya ngesidleni:

1. UNom. Feng Peiyou, i-XTEP Running Ambassador kanye nomnikazi we-China's Men's Marathon National Record
2. UNom. Mohammad Syafiq bin Hassan, Umsizi womNqophisi we-Johor State Sports Council
3. UNom. Mao Yukang, umphathi omkhulu we-XTEP Malaysia
4. U-Dato' Sri Daniel Chiang, isekela likaSihlalo eliPhetheko ne-CEO yesiqhema se-Bonia Corporation Berhad
5. UKkz. Rennie Lee, isekela lika-CEO (i-Retail) le-IGB REIT

Ngaphandle kokuthuthukisa isipiliyoni sokuthengisa, i-XTEP yaveza ukuzibophelela kwayo emphakathini wezemidlalo wendawo ngokunikela ngeempahla zezemidlalo ezibiza i-RM20,000 ku-Majlis Sukan Negeri Johor. Igalelo lihlose ukusekela ukuthuthukiswa kwabadlali bendawo nokulungiselela umjarho ngokunikela ngezambatho zemidlalo ezitjha kanye nezicathulo zokugijima ezithuthukiswe ngokusebenzisa irhubhululo elinabileko ukusiza abadlali bona benze ngcono ukusebenza kwabo. Lokhu kutjengisa ukuzibophelela okubanzi kwe-XTEP ekusunguleni imirabhu eqinileko yendawo, ukunikela amandla abagijimi be-Asia nokufaka isandla ekuthuthukisweni okusimeme kwemvelo yokugijima yeSewulapumalanga ye-Asia.

Isitolo esikhulu esingu-600m2 sifaka hlangana umkhiqizo we-XTEP opheleleko we-premium, okufaka hlangana uchungechunge lokugijima lwe-carbon-plate ye-160X 8.0 esanda kwethulwa. Iqinisekiswe ku-World Marathon Majors ngo-2026, iinyawo ze-XTEP eziphambili zokugijima zitjengise amandla wokuncintisana wephasi loke. U-Feng Peiyou, ummeli womkhiqizo we-XTEP, ubeke irekhodi elitjha le-China lamadoda we-marathon ngesikhatjhana esingu-2:05:58 e-Tokyo Marathon agqoke i-XTEP 160X ye-XTEP 160X. Umsubathi oxhaswe yi-XTEP u-Tebello Ramakongona uthathe indawo yesi-3 begodu waphula irekhodi elisemthethweni ku-Sydney Marathon ku-160X 8.0 Pro, ngesikhathi umsubathi oxhaswe yi-XTEP u-Kamohelo Mofolo naye wathatha indawo yesi-3 ku-2026 New York City Marathon ku-160X 8.0 Pro efanako ukuqinisekisa ukusebenza kuhle kwe-elite. amathrekhi womjaho wamazwe ngamazwe.

Ngale kokunikela amandla abasubathi abasezingeni eliphezulu, i-XTEP idlulisela ithekhnoloji yokugijima emphakathini ophasi. Njengombana ukugijima kutjhuguluka kube yindlela yokuphila yomphakathi ejayelekileko e-Malaysia yoke, i-XTEP inamathela emqondweni wokuzivocavoca weentjhabatjhaba, ihlanganisa ubutjha bokugijima okusezingeni eliphezulu nezimo zokugijima okukhulu. NgoMeyi 2026, i-XTEP Malaysia yasungula ubudlelwano obusemthethweni nemiphakathi emibili yendawo yokugijima, i-WIND RUNNER kanye ne-PACEMAKER MALAYSIA. Ukusebenzisa umkhiqizo opheleleko ofaka hlangana i-260X kanye ne-360X series, umhlobo lo usekela ukubandulwa komphakathi njalo nokuhlangana ngaphandle kwe-inthanethi, ukuhlangabezana nokugijima ngejubane kanye neemfuno zokugijima qobe langa, nokuqinisa ukuhlobana ngokomzwelo ngaphakathi komphakathi wokugijima wendawo.

"I-Malaysia ihlala ingenye yeemakethe eziqakatheke khulu ze-XTEP eSewula-mpumalanga ye-Asia. Ukutjala imali kwethu okuragela phambili akudzimeleli ekunwetjhweni kwendawo kwaphela, kodwana khulukhulu ekuhlonyisweni kwezemidlalo yendawo yesikhathi eside," kutjho u-Mao Yukang, uMphathi Omkhulu we-XTEP Malaysia. "Ukuvulwa okusemthethweni kwe-600m2 ye-Johor Bahru kanye nehlelo lokunikela ngezemidlalo yabatjha lijamele ukuzimisela kwethu okuphikelelako ukuhlanganisa amasiko wendawo, ukuvuselela ukugijima kwesifunda, nokuletha inani elihlala njalo lokuthuthukiswa kwezemidlalo yeSewulapumalanga ye-Asia."

Ukunwetshwa kwe-XTEP e-Malaysia kuragela phambili nokurhaba. Ngemva kokuvulwa kwe-Johor Bahru flagship, i-XTEP izokwethula iintolo ezitjha ezi-2 e-Kuala Lumpur Pavilion ne-IOI City Mall esikhathini esizako, izokwandisa iindawo zayo ezisebenzako e-Malaysia zibe li-13. Ngokusebenzisa imodeli "yokuthengisela + isipiliyoni somphakathi", i-XTEP itjhugulula iintolo ezingekho ku-inthanethi ukusuka eendaweni zokuthengisa ezihlanzekileko zibe ziindawo zokuthengisa zendawo ukukhethwa kwemitjhini, ukutjhinisana ngamaqhinga nokuthintana nomphakathi.

Idzimelele esangweni eliqakathekileko lokuwela imingcele le-Johor Bahru, eliqondiswa mbono wephasi loke we- "YEKE UKUGIJIMA KUTHOME", i-XTEP ihlanganisa ithekhnoloji yokugijima eqinisekisiweko esezingeni lephasi, ukusebenza komphakathi wendawo kanye nokutjala imali kwesikhathi eside kwezenhlalakahle yomphakathi. Ukuragela phambili, umhlobo lo uzakuragela phambili nokujulisa ukuhleleka kwawo kweSewula-pumalanga ye-Asia, unike amandla woke amazinga wabagijimi bendawo ngemikhiqizo yezobuchwepheshe kanye namasevisi womphakathi ahlelekileko, begodu uqinise ngokuqinileko isikhundla sawo sokudosa phambili e-ecosystem yokugijima yezobuchwepheshe yeSewulapumalanga ye-Asia.

Mayelana ne-XTEP International

I-XTEP International mhlobo wokugijima wephasi loke ogxile ekuthuthukisweni kwethekhnoloji, ukuthuthukiswa kwezemidlalo yomphakathi kanye nokuhlonyiswa kwesikhathi eside. Ngokunamathela kufilosofi yebhrendi ethi "Yenza ihluke", i-XTEP iragela phambili nokunikela amandla abagijimi bephasi loke ngemikhiqizo yezinga lomjarho kanye nokutjala imali kwezehlalakuhle yomphakathi.